Learn how to research, develop and write damn good and successful business plan. Learn business planning now!
This two-day course is designed for business owners and entrepreneurs who are ready to create a business plan.
All the essential steps are covered, including drafting the original document; identifying the audience; gathering information; researching; describing product plans; and marketing, sales, and accounting terms.
At the end of this course, you should have enough information to make a well-informed effort in writing your business plan. Happy planning!
YOU WILL LEARN HOW TO
A well-written business plan takes time, patience, detail, research, and a right approach to presentation. This course will walk you through the process of writing your business plan. You will learn why specific details are vitally important, which parts of your business plan can make or break your finance query with investors, and how to sharpen your public presentation of your company and its business.
You will also learn some writing tricks to help you create a polished written plan without necessarily having to hire someone to write it for you.
IMPORTANT COURSE INFORMATION
Participants who fully attend this course and complete the test on the last day will receive a Strategic Axis Professional Certificate (SAPC). SAPC certificates are regionally recognized and can be quite valuable when applying for more senior roles within the organization or outside.
COURSE OUTLINE
Definition of a business plan
Types of business plans
Benefits of a business plan
Definition of a business plan
Types of business plans
Benefits of a business plan
Module 2: Business Plan Overview
Components of a business plan
The process behind the business plan
The importance of the business plan to a firm’s value chain
Securing the buy-in from stakeholders
Module 3: Developing the Business Plan
Mapping vision, mission, and values
Conducting a situation analysis
Setting goals, objectives, and business strategies
Developing tactics, programs, and action plans
Forecasting, pricing and applying breakeven analysis
Sourcing, allocating and scheduling
Understanding basic financial concepts
The income statement
The balance sheet
Cash-flow analysis
Program Budgets
Writing the executive summary
Creating appendices and references
Market Analysis
Competition Analysis
Marketing Plan
Operational Plan
Management and organization
Financial Plan
Module 4: Implementing the Business Plan
The communication phase
Job assignments
Reporting structure
Knowledgebase
The controlling phase
Dealing with deviations
Causes analysis
Providing constructive feedback
Corrective actions and adjustments
The corrections phase
Goal revisions and expectations
Scheduling challenges
Budget adjustments and additional financial support requests
Resources demands and constraints
Staying away from common business plan mistakes
Concluding the business plan
Module 5: Reporting on the Progress of the Business Plan
Types of reports
The recipients
The information
The quality
The frequency
Module 6: Appendices
Five Forces analysis
Swot analysis
PEST analysis
Break-even analysis
Break-even point graph
Elevator pitch
